Archives for March 2016

Categories and Key Words

fairytaleAs I come to the end of the editing process for my new book, Believing It, I’m pointing the rudder of my wee little ship towards the rocky shore of publishing. That means getting the manuscript formatted and up for preorder on all of the various book sales sites.

And it means I’m thinking about sales categories.

And since this is what I’m thinking about, this is what the blog post is about. Take that.

You wouldn’t think coming up with sales categories would be complicated, would you? But au contrair, mon ami. Categories, genres, and keywords can drive you a little crazy.

Just Chillin’


As you may, or may not, know, Betsy is on a Quest to become a successful independent author / entrepreneur. Her Guide on this Quest is a white gerbil named Harry, who lives in her brain and annoys her on a regular basis.

Betsy has been known to yammer about goals and objectives here on the blog, but today she does not seem to be in her office. Her desk sits empty, the lights in her brain are dark. Where is she? What in the world is going on?

Let’s find out…


Tiny Steps

baby stepsHello, my friends!  I thought I would talk a little bit about productivity today.  My productivity, to be precise (although I hope you can relate).

Productivity has been kind of a movable feast here at the Palatial Horvath Estate until recently.  I managed to plot out my next book and, after some stops and starts, started writing it.  I have 21,000 words or so of the first draft completed, but that progress has generally been made in a very herky-jerky fashion–days of silence broken by brief productive sessions.

The Next Generation

enterprise next generationPreviously on Betsy’s blog –

Betsy, as you may know, is on a Quest to become a successful independent author.  Harry, as you may also know, is her Guide on this Quest.  He is a white gerbil with hopes of one day upgrading to a more traditional Quest Guide form.  Maybe a white rabbit, or even a white stag.  

Harry hasn’t had a heck of a lot to do lately, mostly because Betsy’s been in a bit of a funk.  They actually haven’t spoken all that much, which is kind of concerning, considering the fact that Harry lives in Betsy’s brain.  But today, things seem different.  Harry is bustling around his office, and Betsy is acting…happy.  What in the world is going on?